Flash Pack, a leading UK-based travel company specialising in group adventures for solo travellers aged 30 to 49, has named Sri Lanka as the top destination for 2025 in its latest travel trends report.
Flash Pack’s latest trends report reveals, with solo travellers getting older and increasingly drawn to Asian destinations, Sri Lanka has secured the most popular spot for 2025.
In a report by online travel magazine ‘Globetrender’, Flash Pack says the appeal is clear, adding: “Sri Lanka packs in all the punch of India – only on a smaller, more accessible scale, and delivered at a much slower pace.”
The company highlights diverse experiences from “incense-swirled cities, buzzing with tuk-tuks” to “misty highlands steeped in tea plantations” and dramatic coastlines.
“But where Sri Lanka really comes into its own,” the company adds, “is in its easy-going balance of beaches, spoiling hotels, and restorative, delicately spiced food.”
The data also shows that the average age of Flash Pack’s solo travellers has increased from 36 to 39 since the pandemic, reflecting a maturing market for independent adventure tourism. This shift coincides with a boom in “social travel” – a trend that fostered over 160,000 new friendships, including 50,000 in 2024 alone.
Asia dominates the solo travel landscape, securing five of the top 10 most popular destinations for 2025. Following Sri Lanka in the rankings are Bali and Mexico, highlighting a diverse mix of cultural experiences sought by modern travellers.
Flash Pack’s top 10 most popular trips booked for 2025
Sri Lanka
Japan
Finland
Borneo
Thailand
Philippines
Costa Rica
New Zealand
Georgia
Guatemala
Flash Pack’s top 10 most popular trips taken in 2024
Sri Lanka
Bali
Mexico
Japan
Philippines
Argentina
Colombia
Vietnam
Cambodia and Vietnam
South Africa
