Nuseir Yassin, an Arab-Israeli vlogger who creates content under the ‘Nas Daily’ banner, is expected to create three videos to promote Sri Lanka for tourism and investment.
Tourism Minister Harin Fernando shared that Cabinet nod has been given to create social media content with Yassin, however, under observation from the Finance Ministry. Under Nas Daily, Yassin will create three videos for Sri Lanka on the themes; ‘Why invest in Sri Lanka?’, ‘The craziest train ride in Sri Lanka,’ and ‘Waterfalls in Sri Lanka’.
Yassin featured Sri Lanka in his 1,000 video series ‘This is Made of Poop?’ (shedding light on the paper-making process using elephant dung), ‘My Biggest Money Mistake’ (on the economic progress of the country), and ‘The Key Board Warrior’ – (highlighting the life of the late Irfan Hafiz, an author with Duchenne Muscular Dystrophy).
In 2020, Yassin made a video on Sri Lanka titled ‘The Most Generous Country During Covid’.